Ynet reports that many polls circulating on Telegram and WhatsApp groups are paid for by political parties, who reportedly hire PR professionals to design polls that favor specific candidates without disclosing the funding.
The report by Ynet confirms a phenomenon previously flagged by journalist Chaim Cohen on his the source. According to Ynet, political parties are funding the creation and distribution of polls on messaging apps, hiring PR firms to design questions that sway public opinion toward preferred candidates. The practice lacks transparency, as the polls rarely carry disclaimers about their financial backing. The revelation follows the June 5 warning by Cohen, which The Zioneer covered as an unverified claim. Now, with Ynet's on-record reporting, the allegation moves from an anonymous channel to a major Israeli news outlet, adding credibility. The precise scale—how many parties use this tactic and the budgets involved—remains unconfirmed.
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