The IDF initially denied that incoming National Public Diplomacy Directorate chief Noam Shapira, a reserve lieutenant colonel, ran influence operations targeting Israeli civilians during his tenure in the Operations Directorate — but later confirmed the report, according to the Zioneer's internal source. Shapira was appointed Tuesday to the role.
The Zioneer has learned that Lt. Col. (res.) Noam Shapira, who was appointed Tuesday as director of Israel's National Public Diplomacy Directorate (a civilian role within the Prime Minister's Office), conducted influence operations targeting Israeli civilians during his prior military service in the IDF Operations Directorate. The military initially denied the claim when approached, but subsequently confirmed it. The operations, whose scope and targets have not been detailed, raise questions about the propriety of using military information tools on the home front. Shapira, a veteran of the General Staff Reconnaissance Unit, was approved unanimously by the selection committee led by Public Diplomacy Minister Tzipi Hotovely. The Zioneer's July 23 bulletin noted the appointment but did not report the influence operations.
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Source and signal
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- Internal intake